Intensive program for aspiring product designers. Learn the complete design process, from user research and ideation to creating user-centered digital products
The Product Design program is your gateway to an exciting world of digital product design, focusing on creating intuitive experiences for websites, mobile applications, and computer programs.
This holistic course covers the entire UX and UI process, empowering you to design user-centered solutions. While coding knowledge is not required, we teach HTML and CSS basics to enhance your design capabilities.
Whether you’re a high school graduate exploring future career options, a university graduate enhancing your employability, or a working professional seeking a career shift, this program equips you with essential skills to excel in the fast-growing field of Product design.
Product design is the process of creating and developing a new product or improving an existing one to meet user needs and solve problems. It involves a combination of various disciplines, including research, engineering, marketing, and aesthetics. The goal of product design is to enhance user experience while ensuring functionality, usability, and market viability.
This course is designed for beginners, no previous UI/UX or design experience is required.
All students are required to complete the introduction before the start of Phase 1 to have a working knowledge of UX and UI processes. During Phase 0, students prepare for success by familiarizing themselves with the tools and processes they will utilize during the Product Design course including Figma and Webflow.
In Phase 1, students will learn the essential components of the UX (User Experience) Design process, including standard tools, best practices, and deliverables. Students will learn how to conduct research and interpret findings and create the assets necessary to communicate their ideas and insights to other project stakeholders.
In Phase 2, students will learn the essential components of the UI (User Interface) design process, including standard tools, best practices, and deliverables. Students will learn the fundamentals of interface design, including design principles, typography, and design patterns, to create beautiful mockups that are a joy to view and use.
In Phase 3, students will apply what they learned about the UX and UI process to create a complete set of deliverables. Students will begin with a project brief and deliver research-informed solutions using the product design process. Students will learn how to talk about their design choices and communicate users’ needs to other stakeholders.
In Phase 4, students will direct a project from start to finish while exploring essential skills like presentation strategies, effective communication, and design ethics. This phase will challenge students to meet the complex needs of a real-world problem.
In Phase 5, students will create and launch an online portfolio of their best work. They will author a case study that explains the insights and decisions they made during the product design process. This program will challenge students to talk competently about their work and to communicate their strengths in UX and UI as they prepare to enter the job market.
Product design can apply to various industries, including technology, consumer goods, furniture, fashion, and more.
Focus on creating user interfaces and improving user experiences for websites, mobile apps, and other digital products. This role involves researching user needs, wireframing, prototyping, and conducting usability testing.
Take on a broader role that encompasses the entire design process, from initial concept development to final product execution. This position often requires collaboration with cross-functional teams, including engineers and marketers.
Specialize in designing interactive elements of a product, such as buttons, animations, and transitions, ensuring that the product is engaging and intuitive for users.
Concentrate on the aesthetics of a product, including typography, color schemes, and overall visual branding. This role focuses on creating visually appealing interfaces that align with brand identity.
Conduct user research to gather insights on user behavior and preferences. This role involves analyzing data to inform design decisions and improve user experience.
Combine design and coding skills to implement visual elements of a website or application. Knowledge of HTML, CSS, and JavaScript is typically required.
Offer design services on a contract basis, working with various clients to develop products and experiences tailored to their needs.